I am an Associate Professor of Organizational Behavior at Stanford’s Graduate School of Business. I specialize in computational social science, artificial intelligence, and psychometrics. I earned a Ph.D. in psychology from the University of Cambridge, where I pioneered methods of inferring personal attributes and traits from digital footprints. 

I co-authored the Handbook of Social Psychology and Modern Psychometrics, two popular textbooks, and published over 100 peer-reviewed papers in leading scientific journals (e.g., PNAS, American Psychologist, Nature Computational Science). They have been cited over 24,000 times, putting me among the Top 1% of the Highly Cited Researchers. I received many awards for my work, including the 2025 Early Career Award from the Association for Research in Personality, a 2024 Fellowship from the Society for Personality and Social Psychology, and a Rising Star award from the Association for Psychological Science.

Beyond academia, I regularly advise government agencies and leading companies on AI's ethical and practical implications. I have testified before entities such as the U.S. Federal Trade Commission, the U.S. Equal Employment Opportunity Commission, the E.U. Parliament, and the U.S. Department of Justice. My research has inspired a cover of The Economist, a 2014 theatre production titled “Privacy,” several TED talks, and a video game. It has been featured in thousands of press articles, books, podcasts, and documentaries.

I was behind the first press article warning against Cambridge Analytica. My research exposed the privacy risks they exploited and assessed the effectiveness of their methods, as reported in Levy's book "Facebook: The Inside Story." 

I donate at least 10% of my income to effective charities. Perhaps I could inspire you to do the same!